Our story
One truck.
One rule.
We started Reon Appliance Repair in 2017 in Louisville, Kentucky. One van, one tech, one promise: fix it right or don't fix it at all. Seven years later we run trucks in Los Angeles and San Antonio with the same rule and the same family ownership.
Why a third-generation appliance repair business chose to build a brand.
Pillar 01
Customer comes first
No surprise fees. No "while we're here" upsells. The price you're quoted is the price you pay.
Pillar 02
Techs are owners
Every tech is W-2, every tech does their own quoting, every tech gets a cut of the win. We don't run a gig-app business.
Pillar 03
Software-first
Our own CRM, our own dispatch, our own field PWA. Tech vendors don't get to throttle us with their roadmap.
Meet the mascot
Rusty Reon
Reon's mascot since 2017. Yes, he fixes fridges before lunch.
Rusty showed up the day we registered the LLC and never left. He's the calm in the panicked "my fridge stopped at 2 AM" voicemail, the patience in the "I broke the dishwasher again" text, and the wrench in every truck that rolls out of our 3 cities at 7 AM.
Customers reference him by name in reviews — "the Rusty guy was great", "send Rusty", "is Rusty available Saturday?". We started as one guy with one truck in Louisville. Rusty's the part of us that scales without losing the family-owned voice.
If you've seen the cap, the screwdriver, and the smile — you've met Rusty.
Since 2017 · Louisville · LA · SA